I assume everyone is familiar with the recent success of Fall Guys, and how well the game is doing. I would like to point out one or two aspects that made Fall Guys as successful as it is, and how it is a great example that can benefit Ashes of Creation.
Of course, many things contributed to Fall Guys success, the game came with perfect timing, a colorful, fun, and easy-for-all game in the hard times we are living, but one of the things they are doing differently is their marketing.
Their social media accounts, especially Twitter is responsible for bringing so much attention and excitement to the game, engaging with the community, all the memes and all that "human" stuff that other developers and social media teams don't seem to understand how important it is, and don't get me wrong Ashes of Creation does the same - I love Margaret and everyone on the team, they are on the same level with what Fall Guys is doing, I'm just pointing out with fall guys, an already released game how much this is important, so keep it up - and work on the website, support and all that stuff to make it more human and less robot-like behavior
Another thing I think Fall Guys did great, was the whole free on playstation plus thing, and this might be an example for intrepid on how important it is to make the game accessible for people, (I'm not talking about a console release) I'm talking about maybe considering bringing the game on popular platforms like Steam, or making sure the website, installer all that stuff is on point, maybe having a phone app for the game, idk anything that helps the game stand out
And of course, No paying to get crowns on Fall Guys is the cherry on top of the cake.
